Pine & Birch builds the AI agents, business systems and digital growth engines that replace manual work and ageing software. Strategy through execution, a working pilot in weeks, and we stay until it runs without us.
Three practice areas, one team. Start with the problem you have; we will tell you which of these it belongs to.
For operations, sales and support teams losing hours to manual work.
Custom AI agents that do the work rather than talk about it: order handling, document processing, internal knowledge and approvals, with human control and a full audit log. A working pilot first, then a production system your team relies on.
Explore AI & AutomationFor companies outgrowing spreadsheets, paper and expensive legacy ERP or WMS.
Web platforms, mobile apps and management systems built by senior engineers, plus the cloud and security to run them. You own the code, the team can maintain it, and the old six-figure licence goes away.
For businesses that need more customers from search, AI answers and marketplaces.
SEO and AI-search visibility, paid acquisition and conversion work reported in leads and cost per result, e-commerce operations across Canada and the US, and the strategy and process design behind it.
100% of agent actions logged against the requesting user
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~95% reduction in annual WMS software cost
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50%+ improvement in error rate and operational efficiency
Read the case studyA short conversation about the problem, what it costs you today and whether we are the right people to fix it. No pitch deck.
We map the workflow, the systems involved and the data, then give you a fixed-scope plan with a price and a timeline you can hold us to.
One real workflow first, in weeks, so you see it working with your data before the full build. Senior engineers do the work alongside your team.
We go live with your people trained and the documentation in your hands, then stay on for support. You own the code and the accounts.
Not sure where your problem fits? Start with the call and we will tell you.
Most consulting fails at the handoff: a deck gets delivered, the consultants leave, and nothing ships. Pine & Birch is a boutique technology consultancy built to work the other way. Every engagement is led by senior engineers and strategists who have built and run these systems themselves, and who stay through execution.
We look at strategy, operations, people and technology together and connect them into systems that compound: AI that gets used, software your team can maintain, marketing that pays for itself. We measure our work the way you do, by what it changes in the business, not by the hours we bill. Whether you are a founder past your first systems or an established company modernizing decades of process, we meet you where you are.
Hans Yang, Founder
Accounts Managed
Projects Delivered
Client Satisfaction
They used technology to change how we survive in this industry. We used to take things one step at a time, under pressure every single day. Now we're advancing on every front.
Finding them was the lucky break for our business. They didn't just make us more efficient — they saved us this much money too. The road ahead suddenly feels clear.
We used to lose deals to our own paperwork — a homeowner would love the design and then wait days for a real quote. Now the quote, the drawings, and the order happen in the same visit. This platform isn't a tool we bought; it's the business.
Pine & Birch is a Toronto technology consulting firm. We build custom AI agents and automation, custom software and business systems, and run digital growth work such as SEO, AI search and e-commerce. Senior engineers do the work with your team, from the first scoping call through launch and support.
Mostly growing small and mid-sized companies in the Greater Toronto Area, across Canada and in the United States: manufacturers, wholesalers, logistics operators, retailers, franchise networks and founders launching a product. The common thread is a business that has outgrown manual work or an old system.
The founder reads every inquiry. You get a reply to set up a short call where we listen to the problem and tell you honestly whether we are the right fit. If we are, the next step is a scoped assessment with a fixed price and a plan, not an open-ended retainer.
We start with a working pilot on one real workflow, measured in weeks rather than months, so you can see the agent handle real requests before committing to a production rollout. The full system then adds permissions, an admin console, logging and integrations with the tools your team already uses.
Yes. You own the code, the data and the accounts. We build so that your own team can maintain the system, and we offer ongoing support rather than lock-in.
The founder reads every inquiry. You will hear back to set up a short call, and we will say plainly whether we are the right fit before anyone talks about scope or price.